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Santos Dumont – Brazilian elegance in rum form

Santos Dumont is an exceptional rum named after aviation pioneer Alberto Santos Dumont (1873–1932). A visionary, inventor, and man of refined style – a symbol of Brazilian pride and European sophistication. His father, a French-born entrepreneur, was the “king” of coffee and sugarcane production in Brazil. The family embraced innovation to improve efficiency, and Santos himself became famous as the creator of the first motor-powered airplane. He is also credited with inspiring the invention of the wristwatch, asking Louis Cartier to design a timepiece he could wear while flying.

Rum with a signature of perfection

Today, the Santos Dumont brand is part of A.H. Riise and enjoys worldwide acclaim. The secret of its rums lies in the use of 100% pure virgin sugarcane, aged in ex-bourbon and Pedro Ximénez sherry casks. This unique maturation process gives the rum a smooth sweetness, velvety body, and a rich balance of fruity and spicy notes.

Discover the world of Santos Dumont

Explore our selection featuring Santos Dumont XO – an elegant rum with tropical fruit aroma, Santos Dumont XO Elixir – a softer, liqueur-like expression with caramel and coconut notes, and the limited Santos Dumont Heritage, blending maturity and craftsmanship into one exceptional spirit.