Tito's

The founder of the brand - Tito's Vodka - Tito Beveridge wasn't always known as "the vodka guy". Born and raised in San Antonio, he attended Vanderbilt for a year and then returned to Texas to attend UT (University of Texas at Austin) where he graduated with a degree in geology and geophysics. After college, he went into the oil and gas business. Eventually, he "got tired of chasing the money" and decided to move to Austin.

In Austin, Tito got into groundwater geology and then figured he'd give the mortgage business a try. At that time, in '92 or '93, he started making flavored vodka as a gift for friends. One night he was at a party and a stranger came up to him and said: "Hey, you're the vodka guy." And he replied: "No, on the contrary, I'm the guy with the mortgages. "But that really got Titus thinking...

When mortgage rates went up a few points, he started going into liquor stores and asking the owners and managers if they would buy his flavored vodkas. They all turned him down saying, "No, go look at all the dust on the shoulders of those bottles!" But then they told Tito that if he could make a vodka that was so smooth it could be drunk straight, then maybe he would have something. So he made up his mind and started actually making it!

Tito's Handmade Vodka is the original American craft vodka. In 1995, Bert "Tito" Beveridge obtained the first legal distilling permit in Texas and created Tito's Handmade Vodka. We batch distill our corn-based vodka using old-fashioned pot stills and the vodka is naturally gluten-free. Tito's Handmade Vodka is distilled and bottled by Fifth Generation Inc. in Austin, Texas on the same property where this whole venture began.